Lingerie tycoon Michelle Mone has fulfilled a childhood dream - by buying a new home in the area renowned as the most expensive spot on a Monopoly board.
The 39-year-old Ultimo boss has moved into a £2million flat in one of London's most exclusive streets.
And in an interview with this week's Hello! magazine, she said she had been inspired by playing the board game as a child. 
'My goal was always the same - to buy Mayfair. Now here I was, 30 years later, having just been handed my own little piece of Mayfair.
'An amazing apartment on the area's best street - a part of me did think "wow, how did I do that?".'
Mone has seen a complete transformation from her early life through working ruthlessly hard on her bra and pants brand.
Born into a cramped one-bedroom flat in Glasgow's East End, she is currently refurbishing her mansion in Scotland. 
The pair were seen earlier this month grabbing a bite to eat at what is now Michelle's local - celebrity favourite Scott's in Mayfair.
Later this year, Mone said, she would be taking part in the BBC's Celebrity MasterChef.
She has also just unveiled Tamara Ecclestone, daughter of Formula One billionaire Bernie, as the new face and body of Ultimo.
The 26-year-old socialite is the latest in a long line of high-profile beauties who have promoted the range, including Rachel Hunter, Penny Lancaster, Helena Christensen, Sarah Harding, Kelly Brook and Mel B.
Michelle herself is currently enjoying her own model looks after losing more than six stone.
She's worked just as hard in her business life too.
Ultimo has been named the UK’s leading designer lingerie brand and Michelle was recently listed as one of the top three female entrepreneurs in the UK and as the number one woman in business by Glamour magazine.
She claims the secret of her success is quite simple: giving today’s women what they want.
The 39-year-old Ultimo boss has moved into a £2million flat in one of London's most exclusive streets.
And in an interview with this week's Hello! magazine, she said she had been inspired by playing the board game as a child.
Ding dong! Ultimo boss Michelle Mone, seen here at her new front door, has fulfilled her dream to buy a £2million home in London's Mayfair - the most expensive area in Monopoly
'My goal was always the same - to buy Mayfair. Now here I was, 30 years later, having just been handed my own little piece of Mayfair.
'An amazing apartment on the area's best street - a part of me did think "wow, how did I do that?".'
Mone has seen a complete transformation from her early life through working ruthlessly hard on her bra and pants brand.
Born into a cramped one-bedroom flat in Glasgow's East End, she is currently refurbishing her mansion in Scotland.
Local ladies: Michelle, left, enjoying a day out with Yvie Burnett and Carol Vorderman, right, earlier this month at her now local restaurant Scott's of Mayfair
The property boasts its own cinema and nightclub, but she wanted a London pad as a base in the city where most of her work is done.
Mone told the magazine she has struck up a close friendship with fellow TV star Carol Vorderman, with whom she appeared on Celebrity Apprentice.
They get on so well that the spare bedroom in her new London flat is known as 'Carol's room'.
Mone told the magazine she has struck up a close friendship with fellow TV star Carol Vorderman, with whom she appeared on Celebrity Apprentice.
They get on so well that the spare bedroom in her new London flat is known as 'Carol's room'.
Va-va-vroom: Formula 1 heiress Tamara Ecclestone was unveiled last week as the new face and body of Ultimo
With the boss: But Michelle gives model Tamara a run for her money when it comes to looking glamorous
This week's issue of Hello magazine
The pair were seen earlier this month grabbing a bite to eat at what is now Michelle's local - celebrity favourite Scott's in Mayfair.
Later this year, Mone said, she would be taking part in the BBC's Celebrity MasterChef.
She has also just unveiled Tamara Ecclestone, daughter of Formula One billionaire Bernie, as the new face and body of Ultimo.
The 26-year-old socialite is the latest in a long line of high-profile beauties who have promoted the range, including Rachel Hunter, Penny Lancaster, Helena Christensen, Sarah Harding, Kelly Brook and Mel B.
Michelle herself is currently enjoying her own model looks after losing more than six stone.
She's worked just as hard in her business life too.
Ultimo has been named the UK’s leading designer lingerie brand and Michelle was recently listed as one of the top three female entrepreneurs in the UK and as the number one woman in business by Glamour magazine.
She claims the secret of her success is quite simple: giving today’s women what they want.
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